Welcome to the Members Zone! An exclusive space that offers specialized content to Premium Video Channels, members of LAMAC.
Premium Video offers the most suitable, safe and effective setting for advertising. It also captures an individual’s attention for longer periods of time and generates stronger emotional connections with the audience through a wide range of premium content that reflects their interests, resulting in a greater impact for the advertiser. Premium Video offers unmatched opportunities for advertisers to reach their business objectives and build their brands.
Study that measured the Efficiency and Efficacy of Media Mix in the SUV Category (Automobile Sector) for a perioid of 2 years in Chile.
Study that measured the Efficiency and Efficacy of Media Mix in the SUV Category (Automobile Sector) for a period of 2 years in Colombia.
Conversation with the President of Unilever for Middle Americas
Challenges and Opportunities for the Advertising Television Industry
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Leading companies in multinational media in Latin America.
International Premium Video channels.
measurement services and narrative that cultivates and advances industry currency.
the most complete and up-to-date information on multi-channel platforms and their premium video content.