LAMAC & SHAREABLEE: BRANDED CONTENT MASTER CLASS

Thursday, 16th July, 2020
: 10am Mexico, Colombia / 11am Miami, Chile / 12pm Argentina, Brazil
Live Streaming (ZOOM)

LAMAC & SHAREABLEE: BRANDED CONTENT MASTER CLASS

Thursday, 16th July, 2020 : 10am Mexico, Colombia / 11am Miami, Chile / 12pm Argentina, Brazil Live Streaming (ZOOM)

About the Event


 

Do you have a great social presence and an engaged fan base but are looking for new ways to monetize your success on TV beyond linear dollars?

In this presentation, Shareablee CEO & Founder Tania Yuki along with Zachary Hoffman, Sr. Account Executive at Shareablee, and Monica Davila, Director of Marketing and Communications at LAMAC, will share:

 

  • What is branded content anyway? From one sponsored post on Facebook to cross-platform campaigns with custom videos, we’ll share what constitutes social branded content

 

  • How to use data upfront in a sales pitch to differentiate yourself from the pack

 

  • Best practices – Who is making the best branded content right now and what can we learn from their success?

 

  • Key insights on what makes advertisers sit up and listen

 

  • Post-campaign measurement approaches to truly prove ROI and value, beyond measuring just clicks

 

  • What resonates with users in Latin America specifically and what publishers, creators, and TV networks are doing the best branded content for a Hispanic audience

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Agenda


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Speakers


TANIA YUKI Founder and CEO Shareablee
ZACHARY HOFFMAN Sr. Account Executive Shareablee

Moderator

MÓNICA DÁVILA Director of Marketing & Communications LAMAC
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Ver Video


Live Streaming "OPORTUNIDADES PARA EL SECTOR TURISMO EN AMÉRICA LATINA"

Conversación con Julio Ruiz de Ojeda, Director Comercial Corporativo de Visit México

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